You see, Mindset is one of those concepts that has become very popular and because of that, it has lost specificity. It is often vague. On top of that, our ideas around it come from academia, especially from the Psychology departments -although not exclusively. This means that we often look at it from one of two points of view 1) a very superficial one; or 2) a pathological one. The first case is represented in the average daily use. When a person says mindset most of the time they just mean attitude. When Henrick tells me: “Juan I went to that meeting with the right mindset, I was ready to crush it.” That’s not a mindset, it is an attitude. The second case means that we have become very good at identifying mindsets that are unproductive. We have identified general trends and their negative consequences. In other words, we are better at understanding the commonalities among the mindsets of people with poor ones, than among those who have good ones. All together, this means that when it comes to Mindset we need a little bit of a Francine attitude in the world. We need to be positive and specific. Just tell people what to do! This post is for you Francine. Let’s do this.